Photography Used In Advertising

Should I take the risk?
I have always wanted to make photography my career. I have a degree in studio art with an emphasis in photography. My sister and I have a photography business, but it is going NOWHERE because we do not have time to market, promote, meet people, etc. because we both have full time jobs. I feel pretty confident that I can make the business work. But not while I am working at my full time job. I need to immerse myself in my business to make it work. I have a small amount of money in an IRA that I could take out and use for advertising, business cards, website design and publishing, a small amount of equipment or a few wedding shows. BUT I HAVE TO QUIT MY CURRENT JOB TO DO SO. Is this a wise move?I know Wedding photography is competitive, but I believe that our niche is that we are VERY inexpensive. Please advise!
You are going into the market based on cost (very inexpensive) which would suggest that your margins would be very low and it will be difficult to make a profit, and easy for someone else to come in and undercut you. In the world of photography, particularly wedding photography, people are prepared to pay a higher premium for what is expected to be a once in a lifetime experience. This would suggest that your business model would need a re-think before you launch your business full time. That said, you can produce very inexpensive and minimal time-input websites which will operate remotely while still retaining your current jobs.
Hope this helps.
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1929 Illustrative Photography in Advertising 1st ed $12.99 |
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900W Strobe Studio Flash Light Kit – Photographic Lighting – Strobes, Barn Doors, Light Stands, Triggers, Umbrellas, Soft Box & More! $363.42 THREE (3) Professional Studio Strobe Lights: 300DI, with their own 75-watt modeling lights. This strobe is typically used for background, fill, or highlighting. 300DI is equipped with buzz function. The modeling lamp can be adjusted from full to proportion. With pre-flash system, it can fire on the second flash in sync. High Quality Barn Door with Honeycomb: 4 color gels (translucent, blue, red… |
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900W (3X300W) Lighting Photography Studio Strobe Flash Light Kit $363.42 THREE (3) Professional Studio Strobe Lights: 300DI, with their own 75-watt modeling lights. This strobe is typically used for background, fill, or highlighting. 300DI is equipped with buzz function. The modeling lamp can be adjusted from full to proportion. With pre-flash system, it can fire on the second flash in sync. High quality barn door with honeycomb 4 Color Gels (Translucent, blue, red, ye… |
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Impact- photography for advertising $13.52 This book is in Good Used condition |
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Advertising Directions, V3: Photography $32.95 Used – Trends In Visual Advertising. Contributing Authors Are Edward M. Gottschall, John W. Amon, Stephen Baker, William R. Bowman And Many Others. |
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Advertising Directions, V3: Photography $32.95 Used – Trends In Visual Advertising. Contributing Authors Are Edward M. Gottschall, John W. Amon, Stephen Baker, William R. Bowman And Many Others. |
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Advertising Directions, V3: Photography $29.54 Used – Trends In Visual Advertising. Contributing Authors Are Edward M. Gottschall, John W. Amon, Stephen Baker, William R. Bowman And Many Others. |

